…about something, says Seth Godin, the online marketer and blogger who gives away free e-books. He writes:

For a long time, the web has been about more. More links, more traffic, more hits, more choices. In the face of all that more, many sites (and most surfers) are not getting what they want. This free ebook proposes a different way of achieving your goals: less.

Intrigued? Download a PDF copy of Everyone is an Expert.