Although we may have different blogging philosophies, bloggers usually agree on a few general guidelines. PR guy Piaras Kelly has written a post titled “Tips on writing content for your blog”:

1. Use catchy titles: As I subscribe to more and more webfeeds, I tend to flicks through content a lot faster. Short, catchy, tabloid-style titles grab potential readers attention and will ensure that your posts have a better chance of being read.

2. Be unique: One of my favourite blogs is Gaping Void. Hugh MacLeod’s cartoons are great and instantly grab my attention. Try to make some aspect of your blog unique. for example, I now open each post with a quote which tends to reflect the entry.

3. Make sure to credit your sources: Don’t plagerise! Never use someone else’s content without crediting them. You can refer to them in your entry and offer your own opinion on the story rather than be a copycat.

I agree. Read the rest.