In the Spotlight: Blogspotting
When I first heard that BusinessWeek was going to create a blog, I was skeptical. Plenty of media types have jumped on the blogging bandwagon, but not many get it right. Not only does BusinessWeek get it right, the magazine chose a memorable and clever title for their blog (background).
Blogspotting is authored by writers Heather Green and Stephen Baker, and they have become true bloggers. They allow comments and trackbacks (although moderated) and do the one thing that endears them to other bloggers: link to other bloggers.
Blogspotting is a good place to stop for news and commentary on the convergence of journalism and blogging. Heather and Stephen also link generously to business bloggers. The blog is worth a weekly, if not daily visit.
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August 25th, 2005 at 12:06 pm
Hello,
Thanks for the kind words. Believe me, we weren’t sure how it was going to turn out either. So it’s great to hear that you find it a good read!